AVA (Barn Girl) In-House Work
A freelance project to establish an identity for a young girl who has a sincere, heartfelt love for the game of volleyball. Working alongside her family, this focuses on highlighting the playful youthfulness of chasing far-out dreams.
Deliverables include variations of her customized logos coupled with mockups of the logo on apparel and merchandise.
DELIVERABLES: Visual Design | Promotional Material
YEAR: 2024
Moodboard for Ava who wanted apparel based after her nickname "Barn Girl"
Asking a teenage girl to decide on something was daunting, but we had settled on a bubbly youthful brand identity with colors and icongraphy she had chosen.
